Transform Your Tattoo & Piercing Studio in Just 12 Weeks—Attract More Clients, Boost Your Revenue, and Create a Thriving Business That Reflects Your Art and Vision!

 

Book A Call To Take Your Studio to the Next Level
 

If you’re reading this, it’s because you’re ready for MORE…

Maybe you’ve always dreamed of turning your passion for tattooing or piercing into a thriving studio—but you’re not sure where to start…

Maybe you’ve tried growing your studio, marketing your services, and building your brand, but the results just aren’t matching the effort you’re putting in…

Or maybe you’re already running a successful studio, but you know there’s another level waiting for you—a level where your calendar is booked solid, your revenue reflects your talent, and your business runs smoothly without constant stress.

Whether you’re just starting out or ready to take your studio to new heights, this program is designed for YOU.

The 12-Week Mastery Program is the ONLY coaching experience you’ll need to gain the clarity, tools, strategies, and support to build a profitable, sustainable studio that aligns with your passion.

With proven frameworks, expert guidance, and a step-by-step system tailored specifically for tattoo and body piercing professionals, this program will equip you to:

  • Attract more dream clients who value your artistry.
  • Confidently charge what your work is worth.
  • Streamline your operations to free up more time for your craft.
  • Build a standout studio brand in the competitive tattoo and piercing industry.

Your time is now. The tools are here. Let’s create the studio—and life—you’ve always envisioned.

12-Week Mastery Members Can Expect More Clients, Higher Revenue, and the Confidence to Build a Thriving Business…

 

But That’s Just the Beginning…
 

Most programs for tattoo and body piercing professionals only scratch the surface—leaving you with vague advice and no real plan for change.

Many business resources aren’t designed for the unique challenges of running a tattoo or piercing studio, forcing you to juggle incomplete solutions that don’t deliver results.

The 12-Week Mastery Program is different.

This isn’t just another course. It’s a step-by-step coaching experience built specifically for tattoo artists and body piercers who are ready to:

  • Attract more clients who value their artistry and skill.
  • Confidently set and raise prices to reflect their worth.
  • Build a studio brand that stands out in the competitive tattoo and piercing industry.

Through expertly designed coaching sessions, proven strategies, and personalized support, you’ll gain everything you need to transform your business:

  • Tailored marketing plans to consistently fill your schedule.
  • Pricing techniques that boost your revenue without overworking.
  • Branding that positions your studio as the go-to destination.
  • Systems and processes to streamline your daily operations.
  • Strategies for client retention and scaling for future growth.

No fluff. No guesswork. Just practical, actionable steps tailored to your craft—helping you build a business that works for YOU and reflects your passion.

But What Exactly Will You Gain From the 12-Week Mastery Program?

 

Let’s Take a Closer Look…

WEEK 1:

Crystal-Clear Vision & Goals.

 

  • Define your goals and create a 12-week success roadmap tailored to your studio.
  • Conduct a business audit to identify strengths, weaknesses, and opportunities.
       

Outcome: A clear vision and actionable plan to grow your business.

WEEK 2: 

Ideal Client Mastery

 

  • Identify your dream clients and understand their needs, preferences, and pain points.
  • Build a detailed client avatar for targeted marketing.
     

Outcome: Attract more of the clients you love working with.

WEEK 3


Branding Alignment

 

  • Audit your studio’s branding (shop design, logo, social media) to ensure it reflects your goals.
  • Create a plan to enhance your brand’s messaging and appeal.
     

Outcome: A studio brand that stands out and resonates with your ideal clients.

WEEK 4:


Pricing for Profit

 

  • Learn value-based pricing strategies to reflect your worth.
  • Develop upselling techniques to maximize revenue per client.

Outcome: Confidently charge what you’re worth and boost profitability.

WEEK 5:

 Marketing Foundations

 

  • Build a marketing calendar for promotions and social media campaigns.
  • Learn storytelling techniques to showcase your artistry and studio vibe.

Outcome: A solid marketing strategy to consistently attract clients.

 WEEK 6:

Social Media Strategy

 

  • Optimize your profiles for conversions with compelling bios and links.
  • Develop a content strategy to engage and convert followers into clients.

Outcome: A social media presence that drives bookings and builds community.

WEEK 7:

 Systems & Processes for Efficiency

 

  • Implement booking systems and automate repetitive tasks.
  • Standardize client communication for seamless interactions.

Outcome: A streamlined studio that saves time and reduces stress.

 WEEK 8:

Sales Confidence & Strategy

 

  • Develop a consultation and sales script to confidently close deals.
  • Master upselling techniques to boost revenue during client interactions.

Outcome: Increased sales and confidence in converting inquiries into bookings.

WEEK 9:

 Client Retention & Loyalty

 

  • Create a loyalty program and referral incentives to keep clients engaged.
  • Develop follow-up strategies to ensure repeat business.

Outcome: A loyal client base that returns and refers others.

WEEK 10:


Financial Clarity & Growth

 

  • Gain control of your studio’s finances with simple budgeting tools.
  • Learn to reinvest profits into growth opportunities.

Outcome: Financial clarity and a plan for sustainable revenue growth.

WEEK 11:

 Scaling & Expanding Your Business

 

  • Explore ways to expand your services, reach, or locations.
  • Create a plan for hiring or outsourcing to grow without burning out.

Outcome: A clear growth strategy to scale your studio’s success.

WEEK 12:


Reflection & Future Planning

 

  • Review your progress over the program and celebrate your wins.
  • Build a 6-month action plan to maintain momentum and achieve your goals.

Outcome: Confidence and clarity to sustain your studio’s success long-term.

Exclusive Resources You’ll Receive:

  • Downloadable Templates & Worksheets: Easy-to-use resources for marketing, pricing, client communication, and more.
  • Actionable Checklists: Stay organized and track your progress every step of the way.
  • Access to a Private Community: Connect with like-minded tattoo and piercing professionals for support, feedback, and inspiration.
  • Resource Library: A collection of tools and guides designed to help you implement what you learn with ease.

👇 And that's just scratching the surface...

You’ve heard it before: “The World Has Changed”…

The way tattoo and piercing studios operate, connect with clients, and grow their businesses is completely different now than it was just a few years ago.

— AND THAT’S GREAT NEWS FOR YOU.

In the past, tattoo artists and body piercers relied heavily on word-of-mouth, walk-ins, or local visibility to grow their businesses. Back then, your reach was limited to whoever walked by your studio or heard about you from a friend.

Today, the game has changed completely.

With social media, digital marketing, and modern strategies, it’s easier than ever to connect with your dream clients, build a loyal following, and showcase your artistry—all without leaving your studio.

No more relying on walk-ins or hoping someone stumbles across your work. You can now:

  • Attract your ideal clients from your local area—or even farther.
  • Showcase your talent to thousands (or millions) with a single post.
  • Build a thriving business, even in today’s competitive market.

The shifts in the industry have created incredible opportunities for tattoo and piercing professionals to grow their businesses in ways that weren’t possible just a decade ago.

And the best part? You don’t have to figure it out alone.

The 12-Week Mastery Program is designed to give you everything you need to take full advantage of these new opportunities. With step-by-step strategies, actionable tools, and expert support, you’ll learn how to:

  • Build a standout brand that gets noticed.
  • Master client acquisition and retention strategies.
  • Streamline your operations to save time and reduce stress.
  • Scale your revenue while staying true to your artistry.

This is your moment to create future-proof success in today’s ever-evolving tattoo and piercing industry—all while doing what you love.

Take Your Studio to the Next Level!

The 12-Week Mastery Program is the Ultimate Solution for Tattoo and Body Piercing Professionals Ready to Thrive…

This isn’t just another business course—it’s a one-of-a-kind program designed specifically for tattoo artists and body piercers who want to:

  • Attract more clients who truly value their artistry.
  • Confidently set and charge premium prices for their work.
  • Streamline their studio operations to reduce stress and focus more on their craft.

Unlike generic coaching programs, this is built to address the unique challenges and opportunities in the tattoo and piercing industry. It’s crafted to help artists like you turn your passion into a profitable, sustainable business—without losing the creative spark that sets you apart.

Whether you’re just starting out or ready to elevate your established studio, the 12-Week Mastery Program will guide you every step of the way. You’ll gain the tools, strategies, and confidence to:

  • Build a standout brand that attracts your ideal clients.
  • Simplify your processes so your studio runs smoothly.
  • Increase your revenue while maintaining your artistic integrity.

The 12-Week Mastery Program is One of a Kind—for a Reason.

Most programs offer a quick glimpse into what it takes to grow a successful business, leaving you to figure out the rest on your own. But the tattoo and piercing industry is unique, and building a thriving studio requires more than generic advice or one-size-fits-all solutions.

That’s why the 12-Week Mastery Program is designed as a complete system, giving you:

  • Step-by-step coaching tailored to your craft, so you always know your next move.
  • Proven strategies and actionable tools to attract clients, build your brand, and grow your revenue.
  • Ongoing support and accountability to keep you on track and help you overcome challenges.

This isn’t just a course you sign up for and forget about—it’s a transformational journey. Over 12 weeks, you’ll learn how to:

  • Define your goals and create a clear roadmap for your studio’s success.
  • Attract your dream clients who value your artistry and services.
  • Confidently charge what your work is worth while delivering exceptional value.
  • Build a standout brand and marketing strategy to position your studio as a leader in the industry.
  • Streamline your operations to save time and focus on your craft.
  • Scale your studio for long-term growth without burnout.

You’ll also gain access to valuable resources, including downloadable templates, worksheets, and an exclusive community of like-minded tattoo and piercing professionals for support and inspiration.

This program is built to meet you where you are, guide you every step of the way, and deliver the transformation you’ve been looking for—whether you’re starting from scratch or ready to scale to new heights.

This isn’t just a program—it’s the complete solution to building the studio and life you’ve always envisioned.

LET'S RECAP

This Is Everything You Gain with the 12-Week Mastery Program

Transforming your tattoo or piercing studio into a thriving, profitable business doesn’t have to feel overwhelming. The 12-Week Mastery Program gives you everything you need to attract clients, grow your revenue, and streamline your operations—all tailored specifically for tattoo and piercing professionals.

➡️ Laying the Foundation
We meet you where YOU are. Define your goals, assess your business, and create a 12-week success roadmap tailored to your studio.

➡️ Ideal Client Mastery
Discover exactly who your dream clients are and how to attract them. No more wasted time or effort.

➡️ A Standout Studio Brand
Ensure your branding—from your shop atmosphere to your social media presence—reflects your artistry and resonates with the right clients.

➡️ Pricing for Profit
Confidently set and charge premium prices while delivering exceptional value. Learn upselling techniques to maximize revenue.

➡️ Proven Marketing Strategies
Access marketing frameworks designed specifically for tattoo and piercing professionals to consistently fill your calendar.

➡️ Social Media Done Right
Turn platforms like Instagram and TikTok into client-attracting machines with optimized profiles and engaging content strategies.

➡️ Streamlined Systems
Save time and reduce stress with booking systems, automated client communication, and operational efficiencies.

➡️ Sales Confidence
Learn to close consultations with ease, overcome objections, and boost your revenue per client with proven techniques.

➡️ Loyal Clients for Life
Build loyalty and rebooking systems that keep your clients coming back and referring others to your studio.

➡️ Financial Clarity
Take control of your studio’s finances with simple tools to track revenue, expenses, and profit margins.

➡️ Scaling Strategies
Explore new revenue streams, plan for expansion, and grow your business without burnout.

➡️ Ongoing Support & Resources
Get access to downloadable templates, worksheets, and an exclusive community of tattoo and piercing professionals for guidance and inspiration.

 

START YOUR TRANSFORMATION TODAY!

If You Don’t Take Action, You’ll Stay Stuck Where You Are

Every day you hesitate is another day you’ll struggle to build the studio and business you’ve always envisioned.

If you keep doing what you’re doing, you’ll keep getting the same results—and that means missing out on opportunities to grow, attract more clients, and finally run a business that works for YOU.

Without the 12-Week Mastery Program, you risk:

  • Struggling to find clients who value your artistry and are willing to pay what you’re worth.
  • Missing out on consistent revenue because your pricing strategy doesn’t reflect your true value.
  • Wasting time on trial-and-error marketing that doesn’t bring the results you want.
  • Feeling overwhelmed and directionless, with no clear plan for growth.
  • Continuing to juggle chaotic operations, leaving you stressed and burned out.
  • Watching competitors thrive while your studio stays stagnant.

Every moment you delay is another moment you could be growing your business, booking your dream clients, and building the financial freedom you deserve.

The choice is yours:
Stay on your current path, or take the leap and transform your studio into the thriving, profitable business you know it can be.

Imagine Being Part of a Community That Truly Gets You

When you join the 12-Week Mastery Program, you’re not just gaining tools and strategies—you’re becoming part of an exclusive community of tattoo and piercing professionals who are just as passionate and driven as you are.

This is more than just a group; it’s a network of like-minded artists and studio owners who understand the challenges you face because they’ve been there too.

Here’s what you’ll find in the Mastery Community:

  • 24/7 Support: Got a question or need advice? Your peers and program coaches are always here to help.
  • LIVE Check-Ins & Discussions: Regular opportunities to connect, share insights, and celebrate wins with others on the same journey.
  • Shared Experiences: Learn from artists who’ve conquered the same hurdles you’re facing and get inspired by their stories of growth and success.
  • Endless Encouragement: From celebrating your wins to helping you push through challenges, this community is here to support you every step of the way.

You don’t have to do this alone.

In this community, you’ll find inspiration, accountability, and camaraderie from those who truly understand the body art industry. It’s a space where everyone is working toward building thriving businesses, and where your success is celebrated as much as your craft.

This isn’t just a program—it’s a family.

We’re here for tattoo artists and body piercers who are ready to take control of their business, attract their dream clients, and finally build a studio they’re proud of. Still wondering if this program is the right fit for you?

Ask yourself these questions:

☑️ Are you struggling to consistently book clients who value your artistry?

☑️Do you feel overwhelmed trying to juggle marketing, operations, and creating amazing work for your clients?

☑️Are you unsure how to confidently price your services to reflect your worth?

☑️Have you tried different strategies but still can’t seem to get the results you’re looking for?

 ☑️Do you want a clear roadmap for growing your business without the stress and guesswork?

 ☑️Are you looking for a supportive community of like-minded professionals who understand the challenges of the tattoo and piercing industry?

☑️ Are you ready to invest in yourself and finally take your studio to the next level?

If you answered “YES” to even two of these questions, you’re exactly who the 12-Week Mastery Program was created for.

Frequently Asked Questions  About the 12-Week Mastery Program

What’s Really Holding You Back?

 

If working harder, posting more on social media, or hoping for more word-of-mouth referrals was enough, you’d already have the thriving tattoo or piercing studio you’ve always dreamed of.

But if you’ve read this far, it’s because you know there’s a better way forward—one that gives you the tools, guidance, and support to make real, lasting change in your business.

It’s not just about learning more; it’s about taking action with a clear roadmap that’s designed specifically for tattoo and piercing professionals. You don’t need more guesswork or trial-and-error. You need:

  • A step-by-step program to guide you through every aspect of growing your studio.
  • Strategies and techniques tailored to the unique challenges of your industry.
  • Support from experts who’ve helped others succeed and truly understand your goals.
  • Tools to help you turn your passion into a thriving, profitable business.

The 12-Week Mastery Program isn’t just about teaching you what to do—it’s about showing you how to do it, supporting you along the way, and helping you finally create the studio and life you’ve been working so hard for.

The question is: Are you ready to take the first step toward something greater?

 

Take Your Studio to the Next Level!

(Discover how to grow your piercing & tattoo business with expert coaching.)

Book a Free Strategy Call with Richard